From Managing People Back to Technology. Why AI Drew an Experienced Manager Back

Adam’s decision to leave his managerial role and return closer to technology had been brewing for some time. It followed his journey from programming through people management to a period when the role of IT began to change rapidly and AI started entering the work more and more. In this interview, he discusses his experience in banking, […]

How Enehano’s AI Team Helps Companies Integrate Agentic Technologies into Everyday Operations

Companies today are grappling with how to handle growing volumes of customer enquiries and internal requests without expanding their teams. This is precisely where autonomous digital assistants come in and take over routine communication and information-handling tasks. At Enehano, a dedicated AI team focuses on this domain, deploying agentic technologies directly within the day-to-day operations of […]

Claude in Your CRM

The Claude AI model will run directly within Salesforce infrastructure. Sensitive company data thus remains within the platform’s controlled environment. Security is one of the key topics of the expanded partnership between Salesforce and Anthropic. Anthropic’s Claude models are now being integrated into the Salesforce ecosystem and will become one of the AI models available in Agentforce. […]

What Dutch Companies Expect from a Salesforce Partner Today

With a background in commercial leadership and years of experience working with manufacturing and B2B organizations, Martijn Potman, our new Teritory Manager, brings a pragmatic perspective on how Salesforce should support real business processes. Today, he focuses on building Enehano’s presence in the Netherlands, following the company’s recent expansion into the market.  From commercial roles to the Salesforce ecosystem Martijn, looking […]

Marketing Cloud Next: Salesforce has removed the boundaries between sales, service, and marketing

Marketing Cloud Next marks a fundamental shift in how marketing, sales, and service operate inside Salesforce CRM. Historically, these functions evolved as separate worlds, each with its own tools, processes, and data. This new approach moves marketing directly into the CRM core and reshapes how organizations work with customers across the entire lifecycle. To understand what this […]

Business Benefits of CDP Platforms: Why They Are the Key to Modern Customer Engagement

A few years ago, most companies were still managing customer data in separate, disconnected systems. Typically, this meant a CRM system for customer relationship management, a data warehouse (DWH) for historical data, web analytics tools, and communication platforms such as email. This siloed approach made sense back when digital channels were less developed and customer interaction was […]

Michal Mravinač Strengthens Enehano. He Will Focus on Business Growth and Expansion in the Netherlands

Enehano, a leading Salesforce consulting company, welcomes a new addition to its leadership team. Michal Mravinač (44), who has spent the past eight years in Salesforce’s European structure, joins as Chief Revenue Officer. He will play a key role in driving business development in Western Europe – especially in the Netherlands, where Enehano recently launched its expansion. Together […]

Enehano Expands into the Netherlands with New Independent Branch, Strengthening European Footprint

Prague/Amsterdam, September 1, 2025 – Enehano, a leading Salesforce consultancy and part of the Czech tech group Synequs, announced the launch of its first independent branch outside the Czech Republic. Operating under the brand Enehano NL, the new entity marks a significant milestone in the company’s international growth strategy. Building on its experience delivering cross-border transformation projects […]

Enehano Strengthens Team with Martin Havelka to Lead Project Delivery in the Netherlands

Enehano, a Salesforce consultancy with strong expertise in digital transformation and part of the Czech tech group Synequs, is expanding its leadership team with the addition of Martin Havelka (48). As the new Business Unit Leader, he has joined Enehano and will be responsible for project delivery in the Netherlands, where the company launched its expansion […]

Solve 40% More Requests With AI Without Writing a Single Line of Code

An AI agent that can independently complete tasks, process data across systems, and knows when to involve a human. Not a concept. Not a prototype. A working solution already used in real operations today. Piotr Lobaczewski, Regional Leader at Salesforce, spoke about the future of AI in business during his keynote at our Digital Transformation Summit 2025. Even though […]