Productboard

Case Study
In 2 months
Sales Cloud launched as MVP
5+ Integration
With the help of Sales Cloud
Increased conversion rate
Out of B2B Opportunity

Challenge

WE FACED TOGETHER

1. Integrate Sales Cloud (CRM) and Pardot to align different sales processes in one solution

2. Automate leads-to clients-process in 10 weeks, with leads directly distributed to SRD and AE

3. Use behavior data via backend app for lead scoring segmentation & nurturing campaigns

4. Enhance client profiles with financial details from external databases, social media networks and other sources  

5. Automate customer service, quoting and billing

Business Outcome

CASE IN DETIALS

Serving 10x more leads with same overhead

Efficiency of lead nurturing campaigns up 60% thanks to backend data usage

Leads-to-clients process freed up company staff’s time by 35%

65% leads were qualified in real time without SDR involvement

400% increase of customer base year on year

Hubert Palán
Founder & CEO of Productboard

"Enehano was the successful ingredient behind our Salesforce setup. After raising Series A financing, the integration has allowed us to serve many more leads with the same overhead."

Case studies

successful case studies
Zonky

Zonky.cz is a Czech peer-to-peer service that provides online loans between people. The company, which had its CRM system based on the Salesforce platform, was looking for a partner to help manage development by combining its own experience with other Salesforce tools.

Přečíst Case Study
Kiwi

Kiwi.com is one of the fastest growing technology companies in the world and its mission is to revolutionize tourism. Thanks to the unique Virtual Interlining technology, Kiwi.com is able to get travelers from any point A to any point B in the world at the best possible price.

Přečíst Case Study
T-Systems

T-Systems looked to the future to upgrade from its long-running Siebel CRM to the new Salesforce platform. Understanding and implementing the possible complications of moving to a more advanced platform was a major challenge.

Přečíst Case Study