Productboard
"Enehano was behind our successful implementation of Salesforce Sales Cloud and Pardot to align various sales processes. The integration allows us to serve many more potential customers with the same overhead."
Hubert Palán
FOUNDER & CEO
Integration of Sales Cloud (CRM) and Pardot for aligning various sales processes at Productboard
After securing Series A funding, Productboard was ready to scale to the next level. The San Francisco-based company needed to automate and streamline its business and sales processes, including marketing automation, and make more efficient use of client data. The goal was to enable employees to focus on advancing the company’s strategic management instead of implementing systems and procedures that could easily be automated.
With the deployment of Salesforce Sales Cloud & Pardot, Productboard quickly reached its set priorities.
In 2 months
Increased conversion rate
5+ Integrations
"Enehano was behind our successful implementation of Salesforce Sales Cloud and Pardot to align various sales processes. The integration allows us to serve many more potential customers with the same overhead."
Hubert Palán
FOUNDER & CEO
Key benefits of digital transformation
10x more potential customers
with the same overhead thanks to our solution.
60% increase in campaign efficiency
through the use of backend data.
35% time savings for employees
during the client acquisition process.
Increase in qualified customers
65% of potential customers qualified in real-time without SDR involvement.
400% year-over-year growth
in customer base.
Improvement of client profiles
with financial data from external databases, social networks, and other sources.
Automation
of customer service, offers, and invoicing.
About Productboard
Productboard is a customer-centric product management platform that helps organizations bring the right products to market faster. More than 5,400 companies, including Disney+, Microsoft, Zoom, and UiPath, use Productboard to understand what users need and prioritize the functionalities to develop next.
Headquarters
San Francisco
Industry
Technology
Number of Employees
250
Annual revenue
763,600,000 CZK
Website
Explore more case studies
ČSOB Insurance company
"We replaced the original CRM with the Salesforce solution. Salespeople now have all the information in one place and can provide clients with excellent service.“
Dalibor Machoň
HEAD OF SALES SUPPORT
Česká spořitelna (part of the Erste Group)
"Thanks to the marketing transformation, we have switched to personalized communication with clients and increased the efficiency of our team. The consolidation of five tools into one allows us to respond more quickly to client needs.“
Lukáš Pudil
PERSONALISATION TRIBE LEAD / DIRECTOR
Vekra
"With Enehano, we can fully leverage the capabilities of FSL technologies in Salesforce, integrate them with our existing solutions, and continuously improve processes to achieve maximum efficiency.“
Jiří Červinka
CEO, CFO
Heureka Group
„The unification of CRM systems simplified processes across five markets and sped up data processing. Thanks to Salesforce, we have a centralized view of B2B customers and better understand their needs.“
Jiří Svoboda
Group Head of Ad Tech & CRM
Česká spořitelna [2] (part of the Erste Group)
„Salesforce Financial Services Cloud has accelerated the bank’s digitalization and made it easier for bankers to work with client data."
Lukáš Pudil
PERSONALISATION TRIBE LEAD / DIRECTOR
ČSOB Insurance company [2]
,,With Salesforce, our contact center is faster, more stable, and more transparent. Thanks to pilot users and a gradual rollout, the team adopted it without any issues."
Lucie Brandová
Head of Client Contact Center
Consultation with the expert
Discuss your specific needs with our expert and learn more about our approach to projects.
Martijn Potman
Territory manager Netherlands