Productboard

"Enehano was behind our successful implementation of Salesforce Sales Cloud and Pardot to align various sales processes. The integration allows us to serve many more potential customers with the same overhead."

Picture of Hubert Palán

Hubert Palán

FOUNDER & CEO

Integration of Sales Cloud (CRM) and Pardot for aligning various sales processes at Productboard

After securing Series A funding, Productboard was ready to scale to the next level. The San Francisco-based company needed to automate and streamline its business and sales processes, including marketing automation, and make more efficient use of client data. The goal was to enable employees to focus on advancing the company’s strategic management instead of implementing systems and procedures that could easily be automated.
With the deployment of Salesforce Sales Cloud & Pardot, Productboard quickly reached its set priorities.

In 2 months

Increased conversion rate

5+ Integrations

"Enehano was behind our successful implementation of Salesforce Sales Cloud and Pardot to align various sales processes. The integration allows us to serve many more potential customers with the same overhead."

Picture of Hubert Palán

Hubert Palán

FOUNDER & CEO

Key benefits of digital transformation

10x more potential customers

with the same overhead thanks to our solution.

60% increase in campaign efficiency

through the use of backend data.

35% time savings for employees

during the client acquisition process.

Increase in qualified customers

65% of potential customers qualified in real-time without SDR involvement.

400% year-over-year growth

in customer base.

Improvement of client profiles

with financial data from external databases, social networks, and other sources.

Automation

of customer service, offers, and invoicing.

About Productboard

Productboard is a customer-centric product management platform that helps organizations bring the right products to market faster. More than 5,400 companies, including Disney+, Microsoft, Zoom, and UiPath, use Productboard to understand what users need and prioritize the functionalities to develop next.

Headquarters

San Francisco

Industry

Technology

Number of Employees

250

Annual revenue

763,600,000 CZK

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