Flowmon Networks
"Thanks to the implementation of Pardot with Enehano, we were able to quickly scale and achieve our goals."
Jan Zimovčák
DIGITAL MARKETING SPECIALIST
How Pardot helped Flowmon Networks
Flowmon Networks wanted to offer existing and potential clients a consistent and personalized experience across all communication channels by automating the complete customer journey—from personalized emails to contact with a sales representative who has access to the customer’s interaction and transaction history in the CRM system. This included the continuous enrichment of each customer profile through marketing automation and process automation, such as lead management and evaluating business opportunities.
20% more MQLs
50% lower costs
30% faster opportunity creation
"We were wary of implementing such a complex and multifaceted solution into our business practices. However, the speed, expertise, and professionalism of Enehano completely reassured us. We achieved all our goals and were able to scale quickly thanks to Enehano!"
Jan Zimovčák
DIGITAL MARKETING SPECIALIST
Key benefits of digital transformation
30% Reduction in Sales Cycle
Through automation and personalized communication, a significant reduction in the sales cycle was achieved.
20% Increase in Marketing Qualified Leads
By linking sales and marketing on one platform, there was an increase in MQLs.
50% Reduction in Marketing Costs
We save half of the costs in preparing marketing activities.
Enrichment of Customer Profiles
Thanks to behavioral data from platforms like Google Ads, we were able to enrich customer profiles.
Integration with Google Ads
Integration allows us to evaluate the effectiveness of advertising campaigns more efficiently.
B2B Marketing Analysis with Pardot
Pardot provides detailed analyses for marketing attribute modeling.
About Flowmon Networks a.s.
Flowmon Networks is a Czech technology company focused on the development and production of products for monitoring and securing computer networks and applications. Under the Flowmon brand, it supplies hardware and software for monitoring network traffic based on IP flows (NetFlow, IPFIX, and other standards), network behavior analysis, application performance management, and protection against DDoS attacks. Flowmon Networks operates on the global market through a network of certified partners.
Headquarters
Brno
Industry
Technology
Number of Employees
136
Annual revenue
12,980,000 CZK*
Website
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