SALES & MARKETING DIRECTOR
Until 2020, DPD used a custom-built CRM system, which, due to its business requirements and growing operations, was no longer adequate.
Pain Points:
Among the biggest shortcomings identified were the lack of a comprehensive overview of clients for the Account Management team, the absence of integration between sales channels (pipeline) in one unified system, and the disconnected communication between different teams and systems.
Change in Plan:
After the implementation phase began, DPD also acquired Geis. As a result, the primary focus shifted to ensuring a smooth integration of both companies, leading to a revision of all previously established processes.
SALES & MARKETING DIRECTOR
The DPD Group is one of the leading global parcel delivery networks and the number one parcel delivery company in Europe. Its goal is to set an example in sustainable delivery and become a key player in accelerating the e-commerce industry. It is an international parcel service provider. Currently, its operations are decentralized, meaning each national DPD business unit manages its market as it sees fit.
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