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“Every digital transformation is going to begin and end with the customer, and I can see that in the minds of every CEO I talk to.”

Marc Benioff | CEO | Salesforce

The pace of digital transformation of businesses has accelerated enormously over the past year across the whole world, including the CEE region and the Czech Republic. Those who had only contemplated change have finally decided to go for it and those who did not admit how important change is now follow recent trends and get ready for transformation.

Let us take you to Hawaii (in a virtual 3D environment) on 13 May and get inspired by Czech and international business leaders ready to share their experience and discuss opportunities and dangers of the digital world.

Digital Transformation Summit is intended for:
  • All those who see that digitalization has been changing the world and they’re interested in emerging trends.
  • All those who wish to boost their business performance.
  • All those who want to travel to Hawaii without having to move an inch :).

And especially for: business owners and managers from the area of strategy, marketing, business, CRM & IT.

Personalized consultations

Are you a B2B or B2C business? Are you dealing with sales, marketing, back office or business process automation? Come find answers in stands under the palm trees.

8 success stories

Get inspired by experts who refused to be idle and now they already see the benefits of digital transformation and automation. What was their approach and the biggest challenge they faced?

3D virtual networking

We are looking forward to seeing you online. You can share your experience with participants in chat zones, try out a maze or enjoy the atmosphere sipping a cocktail.

Salesforce keynote
What makes digital businesses successful? The client is their #1 priority and they have access to real-time data to make strategic decisions. What are the current trends according to Petra Jenner, General Manager & Senior Vice President Switzerland and Eastern Europe at Salesforce?
14:30 - 15:00

Who will share the success stories?


The Czech Stage

The International Stage

14:30 - 15:00

Salesforce keynote

15:00 - 15:30

15:30 - 16:00

16:15 - 16:45

16:45 - 17:15

17:15 - 18:00


18:00 a dál     

3, 2, 1, go! Get ready for a group jump & evening networking in the sunset.                               

15:00 - 15:30
Growing from start-up to mid-company with Salesforce CRM

We will describe Salesforce Sales Cloud as the new CRM and its advantages and disadvantages.
You will get inspired by the DEMO of the process of tracking and coordinating our customer references that we provide to potential new clients, partners or other external entities.
Last but not least we will demonstrate the process of tracking and assigning of internal resources - experts to the sales cycle, who help salespeople.

Emel Idriz
Senior Manager Sales Operations
Price fx
Tadeáš Kinkor
Internal Systems Manager
Price fx
Tomáš Vrzák
Certified Business Consultant Enehano Solutions
15:35 - 16:05
How does Moneta utilize Salesforce in B2B?

What are the best practices of using Salesforce Sales Cloud? Find out more about how Moneta Money Bank benefits from Security – Salesforce shield experience, Lightning transition and de-customisation story, Tableau CRM or myTrailead they use for onboarding.

Petr Mudroch
Senior Business Architect
Enehano Solutions
Petr Šrámek
Salesforce efficiency manager (SFE) in Commercial banking department
Moneta Money Bank
16:20 - 16:50
Digital transformation as key success factor for global medical technology company

Interview highlights:
✓ Dynamics of medical technology market driven not only by Covi-19
✓ Globalization of manufacturing and sales processes  
✓ Digital transformation as precondition for future growth  

Peyu Petrov
CRM Director
Jakub Šimuni
Senior Project Manager
Enehano Solutions
16:55 - 17:25
How to delight your customers with Field Service management optimization?

Field Service is truly an extension of a company’s business processes. Not only mobile workers are the brand ambassadors for the company and are the ones providing a wide range of services, but they also have the opportunity to cross sell and upsell to monetize each touchpoint.

Some of questions we will discuss:
✓ How can we optimize the available resources for the work with the necessary skills and tools?
✓ How can we improve the customer engagement and visibility and reduce operations costs?
✓ What opportunities are there to provide remote service?

Paulo Jorge Fernandes
Regional Service Cloud Lead Salesforce
Jaroslav Havrda
Sales Director
Enehano Solutions
You are welcome to visit booths, participate at Kahoot quiz & jump with us from the highest point of the island.

Enjoy the rest of the evening networking with attendees at chat zones or visit experts at booths! :)


Get advice on how digitalization of your business, marketing, back office and other business processes can help you maintain customers at the center of your attention. Join us and find answers to questions like "How to keep all customer data in one place?" or "How to adapt the communication content and form to the customer’s individual preferences?"

What did DTS 2020 look like?

Due to COVID-19 restrictions, we had to transform our offline event to an interactive form. Digital Transformation Summit took place in the virtual world provided by Confer-O-Matic. With their new avatar, participants attended lectures, interviews, stands and networked with the other guests.

This year is going to be no different. We’ll just take a zeppelin and move from the mountains to the tropical Hawaii. In case you’re interested only in the lectures, feel free to watch the livestream. We will broadcast it directly on Enehano’s website.

"Thanks for an interesting insight into the implementation of complex core systems in the corporate environment!"

Aleš, ČEZ a.s.  

"I would like to thank Enehano for sharing their experience with Salesforce. It was my first conference in the virtual world. An interesting experience especially from the point of view of networking – Confer-O-Matic provided several stages for simultaneous lectures, exhibition stands, billboards showing the agenda, and much more."

Jiří, Senior expert digital & e-commerce

"Great experience. Thanks, Enehano for the innovation and for setting new business event standards! Great job. Excellent event!"

Hrvoje Supic, Salesforce

I want to register



When and how will we meet?

Thursday 13 May

We’ll kick off at 14:30, but we recommend you to connect at 14:15 at the latest so that we have enough time to test the connection.

How will we meet as we can’t meet in person?

We’re very sad that we can’t meet face to face, but we have the second best and fun alternative for you.

First, you will change into an avatar and then (ca. at 14:15), you will land on Hawaii (in Confer-O-Matic virtual environment) where you can explore all the nooks. Your avatar can visit:

the Czech or the international stage I personalized consultation stands I chat zones, and much more

What do I need to join?

You will need a laptop/PC with internet connection. To join the 3D world, you will download a secured app. We will send you all the instructions later on. We recommend you to use your mouse to move around the island in an easier way.

We recommend you to switch off your VPN.

If you want to watch the lectures online, you can do so on this website (via PC, laptop, phone or tablet)

Can I actively participate?

Definitely. We wouldn’t want you to miss out on that We will simulate a live event where you can:

· ask questions related to the lectures;

· discuss in stands with experts and even talk about topics not mentioned in the lecture;

· talk to and meet other participants;

Can I select just one lecture or do I need to attend the entire conference?

You can also attend only the lectures of your choice. In case you need help "to find your way", don’t hesitate and stop by at Enehano stand in the 3D world. The organizers will be happy to help.

Already interested in a consultation? Please get in touch at sales@enehano.cz

How do I log in to Confer-O-Matic virtual world?

A week before the event, we will send you detailed instructions on how to reach the Confer-o-matic island. The process is simple and consists of just a few steps, just like when you download any other app

Can I watch DTS outside the 3D world?

Sure. Although we think it’s more fun to enter the virtual environment, we have a plan B – you can watch live streaming available on the event website.

The streaming link will be provided a week before the event.

Can I use the phone to join?

Yes, you can watch the live streaming of lectures during the entire event via the phone or tablet. Unfortunately, you can’t use these devices to join the 3D world.